Keep your supporters updated
The update feature allows you to keep current and potential supporters involved in your fundraising journey. Supporters are connected to your success and want to hear from you. Supporters who haven't yet donated can see updates as a reminder of your need.
Successful GoFundMes typically post an update (or more) a week. Updates will be emailed to all subscribed supporters. After posting the update, you can also easily share it to Facebook, X, and WhatsApp.
When writing your update, think about including the following:
- A photo or video - Images create a connection between supporters and your cause. They can see the individuals they’re helping and how their money will be used.
- New information about your GoFundMe - If there’s been a change in use of funds or a status update, you can let your supporters know.
- A share request - Kindly ask supporters to share with their friends and family if they’re able.
- A thank you - Supporters support you emotionally as well as financially. Let them know how much you appreciate their good vibes and thoughts.
- Words from supporters - If a supporter has shared words of encouragement, you could highlight them in an update.
Here's an example of an update message:
Hi everyone, I want to take this opportunity to thank you all for your thoughts and donations which have made a big difference to my poorly puppy.
Sparky thanks you too and is feeling a bit better today after his trip to the vet earlier. He'll need to go back next week for more shots. If you can, please share our GoFundMe <link> with 3 animal lovers you know over social media, email, or text with a quick message about why you donated – I'd really appreciate it. Spreading the word is a huge help to us as Sparky continues to recover. More photos to come next week!
We also recommend having a look at these fundraisers to see other examples of successful update posts:
- https://www.gofundme.com/f/please-save-damian
- https://www.gofundme.com/f/please-help-frue-furloughed
To post an update:
- Log into your GoFundMe account and choose “Your fundraisers” from the top right menu
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Select the fundraiser you’d like to post an update to
- US fundraisers - From your "Today" page > “Fundraisers” from the left menu > Choose “Update”
- All other countries - Select “Update” from the menu on the left
- If you haven't yet made an update, you'll automatically be prompted to start typing your update. Once you've typed your update, decide if you'd like to add photos, and then select "Share"
- If you've already posted updates, you'll be brought to a screen with a list of your past updates. To post a new update, choose "New update" - type your new update, add photos if you wish, and then select "Share"
- After sending the update, select the three horizontal dots beside the update and then select "Share" to share to Facebook, X, or WhatsApp
To edit or delete an update:
- Log into your GoFundMe account and choose “Your fundraisers” from the top right menu
-
Select the fundraiser you’d like to post an update to
- US fundraisers - From your "Today" page > “Fundraisers” from the left menu > Choose “Update”
- All other countries - Select “Update” from the menu on the left
- Select the three horizontal dots beside the update you would like to edit or delete
- Select "Edit update" or "Delete update" depending on the action you want to take
- If editing, make the desired changes, and then select "Save update" to submit. If deleting, select "Delete" to confirm the action
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