If you are signing up in the United States or United Kingdom, GoFundMe has two different campaign types to choose from: personal or certified charity campaigns.
Below, we will take a quick look at the differences between the two.
Personal campaigns are the most common campaign type on GoFundMe. You can raise money for just about anything and withdraw the funds personally, or send the funds directly to a beneficiary. There is no timeline or restriction on how long you run a personal campaign and you can withdraw the funds at any time.
Personal campaigns allow you to collect the donations as they come in on a daily, weekly or monthly basis. Personal campaigns do not automatically send your donors tax-deductible receipts like certified charity campaigns do.
Someone who is a beneficial owner of an organisation can also use a personal campaign type to withdraw directly to the organisation's bank account using their EIN. A beneficial owner is someone with significant responsibility to control, manage or direct the organisation (e.g. a Chief Executive Officer, Vice President, Treasurer or a controller). You will need to contact our team to make sure you are set up correctly for this option. Learn more.
As of 30 November 2017, personal campaigns set up in the US also have a 0% platform fee, while US certified charity campaigns have a 5 percent platform fee. In the UK, both personal and certified charity campaigns have a 0% platform fee. Payment processing fees still apply to both campaign types. Learn more.
Certified Charity Campaigns
Certified charity campaigns can be created by anyone, whether you are a good samaritan wanting to support your favourite charity or an employee of a non-profit organisation. A 'certified charity' badge will appear on the campaign to give your cause an extra layer of authentication.
Donations made to charity campaigns are processed through PayPal Giving Fund, a 501(c)3 public charity (federal tax ID: 45-0931286). The campaign organiser does not have to touch the money at all, and donors will automatically receive tax receipts.
PayPal Giving Fund delivers the funds on a monthly basis to the charity's PayPal account once the charity is confirmed and enrolled. Only the person with access to the organisation's PayPal account will be able to complete the enrolment steps in order to receive funds raised through GoFundMe. Though if the charity does not enrol, PayPal Giving Fund will attempt to deliver funds by other appropriate means, including via cheque.
Note: If you are raising funds for an organisation or charity outside of the US or UK, please contact our team to learn about your options.