Creating a click-worthy GoFundMe title in 30 characters or fewer can seem challenging. Similar to your favorite book’s title, your GoFundMe title needs to be unique, relevant, and draw attention to your GoFundMe.
Your Title Helps People Locate Your GoFundMe campaign Easier. With hundreds of thousands of GoFundMe campaigns, it’s crucial that your story stands out among the list of campaigns. Here is a checklist to make sure you’ve crafted the perfect title for your GoFundMe:
1. Does your title include you or your beneficiary's name?
Most people will be searching for your GoFundMe using your or your beneficiary's full name. Including a name in your GoFundMe title will personalize your campaign and ensure your campaign is easy to find.
Check out this amazing GoFundMe campaign that Campaign Organizer, Callie Agius created for her teacher Mr. Corocan. Callie created a unique and enticing title that made her GoFundMe easy to find and aided to her success. She was able to raise over 15k to help her teacher retire!
2. Did you use an action verb?
Your campaign title should be a call to action. Using powerful language creates a sense of urgency for donors as well. Your title should draw interest and stand out in your friends’ newsfeeds.
When Daniel was unable to attend his sister’s wedding in Congo due to unexpected costs, his friend Jordan created a GoFundMe campaign to help Daniel pay for his airfare. In only 15 characters, Jordan created a simple and effective title that was a call to action for his Facebook friends, “Fly Daniel Home.”
Check out these great campaign titles below for some inspiration:
- Move Mountains for Ryan
- Save Joe’s Pizzeria
- Stand by Mary
- Rally for Rob
- Reunite the Taylors
3. Have you double checked your grammar and punctuation?
Lastly, but most importantly, don’t forget to proofread your GoFundMe title! The title is part of your first impression for donors and will headline your campaign. Don’t be afraid to add an exclamation point to convey excitement or urgency!
With this checklist, you can make sure your GoFundMe title catches your donors’ attention and inspires generosity.