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Tips: Writing a Great Campaign Story

“I have so much I need to say about my campaign, and I’m having a tough time trying to get it all across.”


We completely understand! Here are some tips to help you tell your story so you can be on your way to a successful campaign.


How to best tell your story:

  • Break it up. Paragraphs and bullet points work wonders when trying to make something easier to read and understand.
  • Bold, Underline, Italicize when you're trying to drive your most important points home. 
  • Tell it from the heart.  Be honest and direct with your supporters.
  • Post pictures and videos. Images help your supporters feel connected to your campaign.

Don’t forget to include these important points:

  • Get to the “WHY.” Let your friends and family know why this cause is so important to you.
  • Explain exactly how the money it will be spent and how it will help you.
  • Show appreciation. Remember to thank your friends and family for taking the time to read your campaign and support your cause.
  • Encourage questions. Let your donors know that you’re happy to answer any questions they might have.

Still can't find your answer? Click here to ask our Customer Happiness team directly and we'll get back to you in under 5 minutes, guaranteed!


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