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Sharing your fundraiser on social media

Sharing your fundraiser with your social network is often the key to success on GoFundMe, because the more you share, the wider the audience will be for your fundraiser. You might not be sure where to start, but luckily, we have some tips to make sharing on social media easy.

Facebook, Instagram, and X are the most commonly used platforms for sharing, and they’re a great way to get the word out, but there are many more as well, so choose the platform that works best for you. Each platform has its own capabilities, such as posting a story or “going live”. You should choose whichever option you feel most comfortable with, but the important thing is to make sure you speak from the heart and explain why you’re raising funds. 

How to share on social media

  • Use the "Share fundraiser" button on your Manage dashboard to generate GoFundMe sharing posters–these will be great to share in many different ways
  • Post on your Facebook timeline with your fundraiser link and a brief description
  • Create a post on your Instagram and choose a compelling photo to accompany it
  • Add to your Instagram story a couple times a week, or even daily, with your sharing poster and updates about your fundraiser
  • Post on X (formerly Twitter) with the link to your fundraiser and a call to action in your tweet
  • Add your fundraiser link to the bio section on all social media platforms, which can be done in your social media account’s settings

For all of the options listed above, be sure to include something along the lines of “Please consider donating to my fundraiser and sharing with your friends and family.”

Templates

If you’re looking for a creative way to share your fundraiser on the platforms listed above, you can create a fun visual to post using these Canva templates:

Stay safe while sharing

GoFundMe and any social media platforms you share on are public, which means bad actors have the opportunity to view both your fundraiser and posts you make about it. Occasionally, bad actors may try to reach out through social media to advertise crowdfunding help. GoFundMe will never offer fundraiser promotion for a fee, and we don’t condone or suggest using any services that do.

Keep the following tips in mind when sharing on social media:

  • Never share your GoFundMe account or personal and banking details over social media.
  • Don't engage with individuals offering to promote your fundraiser for a fee.
  • Don't click links sent in DMs unless you trust the sender.

Sharing your fundraiser on social media is incredibly important to reach your goal, and we want you to feel confident and safe while sharing. Following our tips will help you to avoid bad actors, but if you do come across something suspicious, please let our team know at accountsecurity@gofundme.com.

Looking for some additional success tips for your fundraiser?
Submit this form, and we’ll follow up with an email!

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